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Brand Guidelines

LimeCall Brand Assets & Usage Guidelines

Official logos, color palette, typography, and usage rules for press, partners, affiliates, and integrations. Please read the guidelines before using any assets.

Brand Colors

The LimeCall palette is built for high contrast and accessibility on dark interfaces. Always use colors as specified.

Lime Green
#84CC16
Primary accent — CTAs, highlights, links
Dark BG
#0A0F0D
Page background — primary dark surface
White
#FFFFFF
Primary text on dark backgrounds
Dark Gray
#374151
Secondary text and UI borders

Logo Variants

Use the variant that provides the best contrast for your background. SVG format is preferred for all digital and print uses.

LimeCall

Full Logo — Dark BG

Primary logo variant for use on dark or black backgrounds. Recommended for all digital use.

SVG · PNG · WebP
Download →
LimeCall

Full Logo — Light BG

Inverted logo variant for use on white or light-colored backgrounds and print materials.

SVG · PNG · WebP
Download →
LimeCall

Icon Only — Dark BG

Standalone icon mark for favicons, app icons, small placements, and social media profile images.

SVG · PNG · ICO
Download →
LimeCall

Icon Only — Light BG

Standalone icon mark on light backgrounds for integration badges and partner co-branding.

SVG · PNG · ICO
Download →

Typography

Primary Typeface
Inter
Inter is LimeCall's primary typeface across all digital surfaces — web, product, and marketing. It is an open-source typeface available via Google Fonts.
Weights Used
Regular 400 Body copy
Semibold 600 Subheadings
Bold 700 Headings
ExtraBold 800 Hero headlines

Usage Guidelines

Do

  • Use the official logo files provided in this kit
  • Maintain clear space around the logo equal to the height of the "L" in LimeCall
  • Use the full-color logo whenever possible
  • Use the approved color palette for all co-branded materials
  • Refer to the LimeCall brand name as one word: "LimeCall"

Don't

  • Do not stretch, skew, or distort the logo in any way
  • Do not change the logo colors or apply gradients
  • Do not place the logo on backgrounds that reduce legibility
  • Do not add drop shadows, outlines, or effects to the logo
  • Do not use the brand name as a verb (e.g., "LimeCall it")

Frequently asked questions

Can I use the LimeCall logo in my integration or partnership listing?

Yes. Partners and integration developers may use the LimeCall logo in integration directories, co-marketing materials, and partner pages — provided they follow the usage guidelines on this page and do not modify the logo.

Can I modify the LimeCall logo or brand colors?

No. The LimeCall logo and brand assets must be used as provided. Do not alter colors, proportions, typography, or add effects. If you need a specific variation not covered here, contact our team at press@limecall.com.

I'm writing a press article about LimeCall. Where do I find approved assets?

All assets on this page are approved for editorial and press use. Download the full press kit, which includes logos in all formats, founder headshots, and product screenshots. For additional press inquiries, email press@limecall.com.

Download the full brand kit

Logos in all formats, color swatches, and typography guide — zipped and ready to use.